MTV’s
annual Video Music Awards are definitely one of the biggest celebrity
gatherings of the summer. Music industry heavyweights flock to the awards show
to honor one another in a night of musical and visual celebration. The fashion
choices at these shows are notoriously outrageous; the hordes of entertainers
have a little more expressive leeway at the MTV event than they would at say,
the Academy Awards (remember when Gwen Stefani showed up at the 1998 VMAs with
blue hair, braces, and platform flip-flops?). The musical performances are over
the top, and the awards themselves – MTV’s iconic Moonman trophies – are given
to those who most influenced the music industry and popular culture over the
last year.
This
year’s Video Music Awards are happening this weekend, and the world of
entertainment is buzzing in anticipation for what’s to come. Lady Gaga is
reportedly opening the show with a live performance from her newest single,
“Applause,” and you can also expect appearances from Bruno Mars, Macklemore and
Ryan Lewis, Miley Cyrus, and many, many others. Perhaps what most people are
getting excited about is a performance from the beloved boy band ‘NSync, who is
reuniting, if only for one night, to perform together at the VMAs. Despite the
band’s members going on to pursue other avenues after their 2002 break-up, it
is indisputable that singer Justin Timberlake has achieved unparalleled
success, which is evident in his multiple VMA nominations in 2013.
Timberlake
is tied with Macklemore for the most nominations at this year’s awards show;
each performer has 6 nominations in a variety of categories, although many
predict that Timberlake will take home the most wins. Not only can he hold his
own as a solo performer, the singer has succeeded in Hollywood and in fashion.
He can dance, sing, act, and market himself remarkably well, although some are
still most fond of the days he fronted ‘NSync, emerging as a leader and true
superstar early on. This year at the VMAs, Timberlake is set to perform, to
potentially win as many as six Moonmen, and to be awarded with MTV’s
prestigious Michael Jackson Video Vanguard Award. The Video Vanguard Award is
MTV’s version of a Lifetime Achievement Award, and Timberlake is receiving it
because of the profound impact he has made on MTV, music, and popular culture
throughout his career.
Make sure
to tune in this weekend for the MTV Video Music Awards airing live from the
Barclays Center in Brooklyn!
Image: Kenny Chang via Flickr CC
Image: Edward Kustoff via Flickr CC
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