A few years back,
singer/songwriter Shannon Curtis decided to do something kind of unorthodox:
she completely abandoned traditional club touring. Most musicians – both up and
coming, and more established bands – dream of going on tour, and see it as the
best way to get new fans, sustain their lifestyle, and allow their music to
have the broadest impact. Despite the obvious benefits of club and traditional
venue touring, Curtis packed up her act back in 2011 in favor of playing house
shows, and so far, she hasn’t looked back.
Explains Curtis, “House concert touring has been better for
me as an artist on every measurable career level. I make more new fans, I get
more signups on my email list, I sell more CDs/tees/totes, and a I generate
more income,” of how playing shows in people’s homes rather than in concert
halls or bars has really been paying off. “Perhaps
more importantly,” she says, “the
lack of traditional audience/performer barriers allows me to make strong, deep
connections with people” of the kind of intimacy that is cultivated in a
house show rather than a massive venue.
The Huffington Post calls Curtis “a new evangelist
for an age-old tradition,” an appropriate description of a woman who is
revamping her career by following her own rules. Curtis knows that her newfound
love of playing house shows is perceived by many music industry heavyweights as
a step backwards career-wise. “It’s
totally antithetical to what we normally get fed in terms of music and
entertainment,” she admits, of the way her penchant for playing house shows
goes against what most pop culture tells us is “good.”
Curtis has already played 150
house concerts since late 2011, and with a new book coming out – “No Booker, No
Bouncer, No Bartender: How I Made $25K On A 2-Month House Concert Tour (And How
You Can Too) – and more tour dates lined up, she shows no signs of slowing
down.
Images: shannoncurtismusic via Instagram